W is for… Word of Mouth

One of the strongest sources of job vacancies is Word ofMouth. It can be great for finding out more information about a vacancy, about a specific role or simply about a company.

Company Referral Schemes

A lot of larger or specilised companies will offer incentives to ther exisiting employees to refer colleague or friends for a job. This is usually a sum of money to their employee if they hire their referral or recommendation. Employees usually know some great people with the suitable skill set, a recommendation is usually also an endorsement that a candidate has good prospects.

With the right incentive and a good scheme in place a lot of great names will get handed over. You want to be one of these names. If you are a job seeker it is always worth asking friends, colleagues and networking contacts to let you know if they have any vacancies, as it is an incentive for them to check if they also have a referral scheme in place.

References and Reputation

Building up a good reputation and having a host of excellent endorsements or references is  another great way to use word of mouth to help you get a job – it may put your name in front of someone you didn’t know was hiring, or thinking of hiring.

And you never know – an informal chat with someone might even make them consider creating a vacancy for you.

Company Satisfaction

Even if you have found the job vacancy through other means, Word of Mouth is a great way about finding out more about a company, their work culture, employee satisfaction etc. You might be right for the job, but you should also be considering if the job is the right fit for you…

This is an extract from Putting Pen to Paper’s upcoming Career Development Workbook.
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